Press Releases

Shoppers Drug Mart/Pharmaprix Drops Prices on Greeting Cards and Books - Now On Sale for less than U.S. Prices

Nov 20, 2007

TORONTO, Nov. 20 /CNW/ - Shoppers Drug Mart and Pharmaprix today
announced that they have dropped their prices on greeting cards and books at
all of their more than 1,040 stores nationwide.
Greeting cards will now be offered at 25 percent off the listed Canadian
price at all Shoppers Drug Mart and Pharmaprix stores. In addition to these
savings, customers will also be offered an in-store redeemable coupon worth an
extra 50 cents off on all cards costing $1.50 or more. And just in time for
the holidays, the prices on all hardcover and paperback books have also been
reduced by 25 percent off their listed Canadian prices.
In announcing these new prices, Joe Magnacca, Executive Vice-President,
Merchandising & Category Management stated, "In conjunction with our vendor
partners, we are pleased to be able to offer these savings to our valued
customers. We will continue to work with the supplier community to reduce the
cost of goods we import from the United States so that our customers can
benefit from the appreciation in the value of the Canadian Dollar."

Shoppers Drug Mart Corporation is one of the most recognized and trusted
names in Canadian retailing. The Company is the licensor of full-service
retail drug stores operating under the name Shoppers Drug Mart (Pharmaprix in
Québec). With more than 1,040 Shoppers Drug Mart and Pharmaprix stores
operating in prime locations in each province and two territories, the Company
is one of the most convenient retailers in Canada. The Company also owns and
operates 61 Shoppers Home Health Care stores, making it the largest Canadian
retailer of home health care products and services. In addition to its retail
store network, the Company also owns MediSystem Technologies Inc., a provider
of pharmaceutical products and services to long-term care facilities in
Ontario and Alberta.

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For further information: Media Contact: (416) 493-1220, ext. 5500,

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